MEET OUR CUSTOMERS: Finnlines aims to grow with its customers and this series of articles introduces some of them.

FREJA Transport & Logistics: Driving sustainable and resilient supply chains

FREJA’s CEO Matti Urmas shares views on the business environment, highlighting how the current geopolitical situation is affecting international transport operations both directly and indirectly, particularly through rising production costs and supply chain disruptions.

This situation is unlikely to stabilise until lasting solutions are found to the conflicts in Ukraine and the Middle East, as well as to broader global trade policy challenges that continue to create uncertainty for businesses operating in foreign trade.

Technological development and the green transition

New technologies such as robotics, artificial intelligence and large-scale automation are also having a visible effect on the development of our industry. These technologies will further the green transition and contribute to our goal of reducing transportation emissions by 50 per cent by 2030, compared to the baseline year 2005, and to achieving fossil-free transportation by 2045.

There are only a limited number of measures within our field that can directly impact the green transition. That said, we are actively testing different energy solutions with our fleet, currently with gas and electricity.

Actions that we have already implemented include biofuels whenever possible and route optimization combined with increased payload capacity.

Managing uncertainty in a changing supply chain environment

Customer needs have evolved especially regarding scheduling requirements, representing a significant change with implications for the supply chain as a whole. This development requires all parties in the supply chain to provide real-time data in order to keep the business flowing.

The uncertainty created by the geopolitical environment is visible in the market in various ways, with one of the most significant impacts being unpredictability in both demand and costs.

FREJA Transport & Logistics offers professional transport, logistics and warehousing solutions in Europe and across global markets.

FREJA is one of the leading transport and logistics companies in the Nordic countries, founded in 1985 with branches in Denmark, Sweden, Norway, Finland, Poland and China. FREJA’s 1,400 professionals ensure optimal solutions and that cargo arrives on time, safely and within budget.

FREJA’s solutions include road transport, sea freight, air freight, project transport, warehouse logistics and pharma logistics, as well as value-added services such as customs and track & trace.